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domingo, 26 de octubre de 2025

THE TWO FACES OF AMERICA IN RANCHESTER, WYOMING

 Chronicle from the Divided Heart of the Nation


I arrive in Ranchester, Wyoming, on a windy summer afternoon, with the feeling of having crossed an invisible border. To the west lies Cody, birthplace of Buffalo Bill and sanctuary of patriotic kitsch: motels shaped like forts, signs with crossed rifles, and caravans heading toward Yellowstone. But once you take Highway US-14, the road climbs into the Big Horn Mountains—those ancient masses that seem to have aged along with the continent—and then plunges into a green valley where cows graze, blissfully unaware of history. There, tucked among the folds of the prairie, lies Ranchester.

It’s a tiny town of barely a thousand souls, with a gas station, a couple of restaurants, and a Western Motel that must have known more optimistic times. Nothing seems to move, except for the flags flapping in the wind. And yet, something stirs here: a fracture, a division that isn’t only political but spiritual.

Since Donald Trump’s victory in 2016, European culture has developed a kind of perverse fascination with white working-class Americans: the descendants of poor settlers, farmhands, and truck drivers who inhabit what they call the heartland. That America that looks upon government, journalists, intellectuals—and anyone who orders a cappuccino—with suspicion.

In the 1990s, Jim Goad published The Redneck Manifesto, a book that seemed like a fringe pamphlet and turned out to be prophetic. It denounced the classism with which urban elites treated poor whites—the white trash—a group that for centuries had been both a cultural pillar and a national scapegoat.

Twenty years later, his diagnosis came true at the polls. Resentment, wounded pride, religiosity, and nostalgia drove millions to vote for a billionaire who spoke their emotional language: the language of fury.

As I drive through Wyoming, I think of J.D. Vance, of the hillbillies in Hillbilly Elegy and the nomads in Nomadland, elderly Americans roaming the country in vans in search of seasonal work. The United States has always had a restless soul, but now it seems to be fleeing from itself. On the local radio, a preacher-like announcer declares with conviction that “God saved America once and can do it again.” Along the road, signs proclaim: “Trump 2024 – Make America Great Again.” They’re not campaign relics; they’re acts of faith.

The heart of Ranchester beats along a strip of asphalt that serves as its main street. On one side stands a bank with a Western-movie façade that seems to await the Howard brothers from Hell or High Water. Across the street, a taxidermist called Rahimi’s displays stuffed bears, deer with glassy eyes, and a cougar that looks like it’s wondering what on earth it’s doing there.

That night I have dinner at the Buckhorn Saloon, a place of amber light and elk heads on the walls. There are no pretensions here: the menu offers portions fit for an army and beer served in mugs the size of a baseball helmet. The patrons wear camouflage jackets, work boots, and America First caps. The atmosphere is masculine, dense, almost tribal. At the bar, a man with a biblical beard and a Harley-Davidson T-shirt insists that the press “lies like Satan” and that vaccines “change your DNA.” No one argues.

The waitresses are kind but brisk: “Other refill, hon?” The walls are covered with flags, antique rifles, and photographs of smiling hunters posing with dead bears. Outside, a giant stuffed grizzly guards the entrance to the liquor store. While I pick at a plate of beef-and-cheddar nachos the color of mustard, I feel like an undercover anthropologist. There’s no hostility, but there is distance. Distrust of the outside world hangs in the air, like cigarette smoke or the smell of grease.

The next morning, the light falls obliquely across the prairie, and the air smells of pot-brewed coffee. I decide to have breakfast at the Innominate, a newly opened café that looks like a direct export from Portland or Brooklyn.

The contrast with the Buckhorn Saloon is almost comical. Here everything is bright, clean, minimalist. Recycled wood tables, hanging plants, smoothies named after philosophers. A sign at the counter reads: “Local Oat Milk” and “Discount if you bring your own mug.” The customers are young, smiling, and polite. Some carry binoculars; others scroll through bird photos on their phones. They are birdwatchers, a growing urban species expanding into the nation’s interior.

No bacon or gravy here: just yogurt with granola, sourdough bread, and fair-trade coffee. On the walls hang photographs of Wyoming landscapes and portraits of bison with soulful eyes. The conversation drifts toward PBS documentaries, hiking trails, and the state’s new environmental policies. No one mentions Trump—but his presence floats invisibly in the room, like the hum of a distant generator.

It’s hard to believe the Buckhorn and the Innominate stand barely three hundred meters apart. They seem like two different worlds: the America of hunters and the America of birders; those who collect elk heads and those who collect hummingbird photos. The former believe the country belongs to them and is being stolen; the latter believe it never did and must be cared for. Some worship the flag; others recycle. Some pray; others meditate.

The divide isn’t just political—it’s aesthetic, moral, emotional. The same road that links them is, in truth, a line of separation. The resentment of the rednecks runs deep. For centuries, they were the poor whites, the crackers, the clay eaters, despised by both Northern and Southern elites. Their poverty was blamed on genetics, inbreeding, laziness; their culture mocked on television and turned into caricature.

And yet, much of the nation’s music, literature, and religious fervor came from them. Their answer to contempt has always been rebellion: clutching rifles, embracing conspiracy theories, voting for anyone who promises to blow up the system. In that sense, Trump was their prophet—the millionaire who convinced the dispossessed he was one of them.

Leaving Ranchester, I glance in the rearview mirror and see the two eateries lined up in the distance. One serves burgers with flags; the other, eco-conscious muffins. Two Americas having breakfast in parallel, speaking languages so different they can no longer hear each other.

The richest country on Earth seems to be living through a silent civil war—a cultural battle fought not with rifles but with hashtags, menus, and ways of seeing one’s neighbor. As the car rolls away along US-14, the Big Horn Mountains rise ahead, immense and indifferent. Perhaps that’s the only America still whole: the landscape, the wind, the endless road. Everything else—politics, flags, oat-milk lattes—feels like passing symptoms of a country that still hasn’t decided who it wants to be.